PWL Capital’s Bender, Bender & Bortolotti team will work hard to ensure you reach your financial goals by combining disciplined portfolio management, ongoing planning, and a commitment to attentive service.

We use a traditional indexed approach that offers the broadest diversification while keeping your costs and taxes as low as possible. Our service goes well beyond investing, as we work with you to establish savings goals, plan for your retirement or other milestones, and help with all of your important financial decisions.

Our team is also committed to education and investor advocacy through our award-winning blogs, white papers, podcasts and articles in the popular media.



    Reboot Your Portfolio: 9 Steps to Successful Investing with ETFs

    by Dan Bortolotti

    A step-by-step guide to a proven, simple, low-cost strategy that beats the performance of most professional money managers.

    With low-cost alternatives and low trading costs widely available to the average investor, why do Canadians still struggle to manage their money effectively?

    Many stubbornly believe that successful investing is about outsmarting the market and forecasting the economy, even though these strategies routinely fail. So, we focus on the wrong things – such as short-term market moves, or which stocks to buy – and take inappropriate risks, losing sight of the fact that a portfolio is simply a tool to help us achieve our goals: buying a house, saving for a comfortable retirement, or a university education for our kids.

    Whether your nest egg is $1,000 or $1 million, Reboot Your Portfolio is the roadmap you need to take control of your investments, shake off your bad habits, reduce your money stress, and enjoy the financial future you deserve.

    • Offers a simple nine-step approach to building a low-cost, low-maintenance, diversified portfolio of exchange-traded funds (ETFs).
    • Covers all the steps you need to know to set financial goals, select ETFs, open accounts and place orders, build and maintain your portfolio, and stick with your plan for the long haul.
    • Written by an award-winning journalist and the creator of Canadian Couch Potato, one of the longest-running and most popular financial blogs in the country.

    Order your copy today

    Reboot your portfolio

    Model Portfolios

    • 60% bonds - 40% stocks
      YTD Return 1.22%
      1-Year Total Return 8.97%
      3-Year Annualized Return 2.24%
      5-Year Annualized Return 4.53%
      10-Year Annualized Return 4.93%
      20-Year Annualized Return 5.28%
      Worst Stock Market Drawdown (06/01/2007-02/28/2009) -14.00%
      Drawdown - Time to Recovery (from the bottom) 7 months
      20-Year Annualized Standard Deviation 5.88%
    • 50% bonds - 50% stocks
      YTD Return 1.96%
      1-Year Total Return 10.31%
      3-Year Annualized Return 3.37%
      5-Year Annualized Return 5.51%
      10-Year Annualized Return 5.70%
      20-Year Annualized Return 5.72%
      Worst Stock Market Drawdown (06/01/2007-02/28/2009) -19.31%
      Drawdown - Time to Recovery (from the bottom) 18 months
      20-Year Annualized Standard Deviation 6.65%
    • 40% bonds - 60% stocks
      YTD Return 2.70%
      1-Year Total Return 11.65%
      3-Year Annualized Return 4.50%
      5-Year Annualized Return 6.49%
      10-Year Annualized Return 6.47%
      20-Year Annualized Return 6.14%
      Worst Stock Market Drawdown (06/01/2007-02/28/2009) -24.34%
      Drawdown - Time to Recovery (from the bottom) 20 months
      20-Year Annualized Standard Deviation 7.51%
    • 30% bonds - 70% stocks
      YTD Return 3.45%
      1-Year Total Return 13.00%
      3-Year Annualized Return 5.64%
      5-Year Annualized Return 7.46%
      10-Year Annualized Return 7.24%
      20-Year Annualized Return 6.56%
      Worst Stock Market Drawdown (06/01/2007-02/28/2009) -29.09%
      Drawdown - Time to Recovery (from the bottom) 22 months
      20-Year Annualized Standard Deviation 8.42%
    • 20% bonds - 80% stocks
      YTD Return 4.20%
      1-Year Total Return 14.36%
      3-Year Annualized Return 6.78%
      5-Year Annualized Return 8.42%
      10-Year Annualized Return 7.99%
      20-Year Annualized Return 6.96%
      Worst Stock Market Drawdown (06/01/2007-02/28/2009) -33.58%
      Drawdown - Time to Recovery (from the bottom) 26 months
      20-Year Annualized Standard Deviation 9.37%
    • 100% stocks
      YTD Return 5.71%
      1-Year Total Return 17.10%
      3-Year Annualized Return 9.07%
      5-Year Annualized Return 10.33%
      10-Year Annualized Return 9.49%
      20-Year Annualized Return 7.73%
      Worst Stock Market Drawdown (06/01/2007-02/28/2009) -41.83%
      Drawdown - Time to Recovery (from the bottom) 48 months
      20-Year Annualized Standard Deviation 11.35%

    Market Statistics

    As of June 2024

    Recommended Resources

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    Contact the Bender, Bender & Bortolotti Team

    • In order to keep our fees low and our service level high, PWL’s Bender, Bender & Bortolotti team is only able to work with clients with household accounts totaling $1 million or more. If you do not meet our minimum, please visit the Canadian Couch Potato and Canadian Portfolio Manager websites for a host of resources that we offer for free to all investors.

    Bender, Bender & Bortolotti Team

    8 Wellington Street East
    3rd Floor